vkorganisation, Author at Forum HOTel&SPA Paris - english
Length of Stay is the Best KPI for Proving the Value of Wellness Investments.

Length of Stay is the Best KPI for Proving the Value of Wellness Investments.

*KPI (key performance indicators)

“For the 16th edition of Forum Hotel&Spa on May 30, 2024 at the Four Seasons Hotel George V, Paris, Adam Mogelonsky and Hans-Peter Veit will be on stage where Adam will lead with a presentation on how hotels are incorporating the latest longevity trends, followed by an interview with Hans-Peter to discuss his esteemed career in luxury hotel spa management and development as well as his current role as Director of Spa & Recreation at Appenzeller Huus Gonten.

The word ‘optimization’ in today’s world implies the use of data and metrics for continuous business improvement, but it also implies making tradeoffs and devoting limited resources to certain goals ahead of others. For today’s hospitality world, we are confronted by so many data points, so many partners or siloed interests and so many different activities vying for our attention or capital. To make informed, strategic decisions that will unify various operations towards a common objective, hoteliers and owners must carefully pick the key performance indicators (KPIs) that they will optimize and prioritize.

What KPIs should a hotel focus on improving? This pursuit of optimization only gets more complex with the more operations we add – profit centers such as a wellness center that are very often necessary to drive occupancy as well as diversify away from a purely heads-in-beds model – making business intelligence (BI) and machine learning (ML) instrumental to making sense of it all.

In anticipation for his keynote appearance at Forum Hotel&Spa on May 30th in Paris, I had the opportunity to sit down with Hans-Peter Veit, Director of Spa & Recreation at Appenzeller Huus Gonten in Switzerland, where we discussed why length of stay (LOS) should be the foremost KPI to optimize for whenever a hotel leader or brand is considering the substantial capex requirements for new wellness assets at their properties.

By Adam Mogelonsky for hositalitynet.org Partner at Hotel Mogel Consulting Ltd
and speaker on the Forum HOTSPA 2024 Forum: it’s here

Since 1998, Isabelle Charrier has worked in the Wellness sector where she is recognized as the leading expert on the French market.

Since 1998, Isabelle Charrier has worked in the Wellness sector where she is recognized as the leading expert on the French market.

 An expertise that is embodied in Sense of WELLNESS Magazine where it delivers a 360° vision of the well-being sector with a link between people and innovation.

Sense of WELLNESS has established itself as the leading magazine in the well-being sector in France, and more particularly in the premium Hospitality sector, also offering an opening to Europe, thanks to its bilingual writing (French/English), which allows advertisers to be present both on the French-speaking market but also internationally in one and the same medium.

Each year, a thematic special issue highlights a strategic subject: “The Wellness of tomorrow: changes, opportunities and challenges” “Make your Spa a business unit” – “Wellness in the post-Covid era” – “Your Spa project…, from design to profitability” – “Who is the Spa customer today and tomorrow? » – “Create, manage and develop your Spa…”, to discover here: https://www.senseofwellness-mag.com/hors-serie-magazine-spa-specialise-spa-wellness-sow

Sense of WELLNESS Magazine is also a powerful digital ecosystem.

www.senseofwellness-mag.com is today the 1st French site and the 6th – international website in terms of notoriety, integrating multiple sections including an employment platform: JOBSPA, completely free but also “The Spa Suppliers Guide”, the network for connecting well-being professionals.

 

Contact Isabelle Charrier : c’est ici
Her linkedin : c’est ici

LINKEDIN : c’est ici
INSTAGRAM = c’est ici
FACEBOOK : c’est ici

Leading spa industry event Forum HOTel&Spa is set to return on May 30, 2024.

Leading spa industry event Forum HOTel&Spa is set to return on May 30, 2024.

Taking the theme of ‘Wellness – the choice of boldness,’ the 16th annual event will take place at the Four Seasons Hotel George V in Paris, France.

This unique one-day industry gathering is expected to welcome 120 delegates and boasts a list of internationally renowned speakers who will touch on key topics affecting spa operators today.

The event will examine how to push the boundaries of wellness with leadership, technology and medical wellness all hot topics for the delegates.

Vladi Kovanic, owner of VK-Organisation and founder of the event, ensures that the programme is packed with interesting insights from the world of wellness. This year there will be many thought-provoking topics to challenge and engage spa operators.

“In the realm of health and wellness, our experts engage with individuals who exhibit diverse physical, biological, and mental characteristics,” says Kovanic.

“At the HOTel&Spa Forum, we provide the opportunity to recharge and take care of various aspects, including our own health, wellness and happiness.”

Robert D. Henry Architects (RDH-A) is an international “wellness design” firm prioritizing wellbeing for its user.

Robert D. Henry Architects (RDH-A) is an international “wellness design” firm prioritizing wellbeing for its user.

Robert D. Henry Architects (RDH-A) is an international “wellness design” firm prioritizing wellbeing for its users, promoting personal health and longevity. Founder Bob Henry was inducted into Hospitality Design’sPlatinum Circle for innovative wellness design for both hospitality and residential projects and is called the “sensuous architect for serenity”.

The design firm integrates the (5) senses in their work, while creating an experiential journey for guests. RDHA integrates evidence-based design systems to promote the quality of air, water, natural light, noise mitigation, and human centric comfort for a sustainable future. Clients include: Mandarin Oriental, Canyon Ranch, Steve Wynn, Setai-NY and the royal family of KSA.   RDHA strives for an architecture that not only looks good, but feels, sounds, and even smells good.

Bob has developed several wellness design industry firsts over his 30-year career including: NYC’s first Medical Spa, Canyon Ranch’s “wellness tower” prototype and the Setia’s “urban retreat” in NYC.  He was recently selected by Hilton hotels to develop their “wellness standards” across all 13-brands. He established well-being guest standards including design guidelines for their Spa and Fitness areas, while integrating healthy lifestyle features for guests from the moment they check-in to the time they check-out. This included, “wellness suites’ w/ in room spa and fitness amenities along with signature bathing rituals for their luxury suites at the Waldorf Astoria properties.

Bob is author of Spa: The Sensuous Experience and is a keynote speaker at Hospitality and Wellness conferences internationally.

See www.rdh-architects.com for further details, examples of their work and inspirational videos.

The 21st century wellness experience and the value of authenticity

The 21st century wellness experience and the value of authenticity

Gone are the days where pampering is the sole objective of the Spa and Wellness experience. It is now an established well-known fact the net winner of the pandemic era is Wellness – and not just any wellness – but that which delivers on disease prevention, healthy aging, and all things life optimization.

Add to this situation a consumer that is now seasoned and empowered with the ability to verify claims, and facts. This means that Wellness brands are being challenged to be part of an eco-system where the wellness offering must deliver an authentic experience to claim the hearts and minds of the Wellness consumer!

A meta-analysis published in January 2020 concluded unambiguously that “authenticity, or the feeling of being true to oneself, is key to both well-being and employee engagement.” Furthermore, Authenticity is associated with greater well-being and buffering negative effects. 

Brands will need to work harder to deliver reliable information about the promises they make and balance scrutiny and authenticity. Consumers’ desire to know potential outcomes will manifest in the development of predictive technologies that can anticipate real benefit as evidence-based Wellness.

At Gharieni, we know the benefits of our Mind/Body Wellness Technologies are “Verified” by science. This is paving the way to transforming the Guest experience with proven wellbeing outcomes – all about authenticity and our brand promise to deliver results!

Gharieni is proud to be the Platinum Sponsor for HotSpa Paris 2023. Join us! We’re looking forward to seeing you there!